Waterline Data was founded by a group of people who have been frustrated by the reality that most organizations spend more time looking for data, relying on their own experience and tribal data knowledge, and less time using data to drive value creation and revenue generation. They lack clarity about what data they actually have, who has access to it and what it can be used for.
We are driven by the belief that we can apply our experience along with advances in machine learning and big data analytics to make data more accessible and usable.
