Hooked is building a mobile-first Netflix, using data to revolutionize how movies are made. We pioneered a new mobile media format called chat fiction which we use to test stories with mass global audiences. These stories reach over 50M users per month across our iOS and Android apps, as well as Snapchat, YouTube and Facebook. Using a combination of AI and good old-fashioned taste, Hooked is able to rapidly iterate and identify stories which have hit potential as mobile movies. This makes the process of making movies dramatically more efficient and is at the heart of our approach to becoming the media company of the future.
Hooked has raised venture funding from top investors in Silicon Valley and Hollywood, including Ashton Kutcher, Jamie Foxx, Snoop Dogg, Mariah Carey, Stephen Curry, Kevin Durant, William Morris Endeavor, SV Angel, Founders Fund, Cowboy Ventures, Greylock and many more.
